DriveWire Privacy Policy

Overview

Drivewire takes your privacy very seriously. DriveWire.com understands that privacy concerns are extremely important to our customers and we strive to maintain the highest standards to protect your privacy. Drivewire has developed a strict privacy policy that covers every aspect of how and why we use your personal information. Please take a moment to read the following to learn more about our privacy policy.

Drivewire follows these privacy principles in our conduct in the collection, use, release and security of customer information both online and offline:

- Providing you NOTICE of our information practices.
- Giving you CHOICES about how your data will be used.
- Providing you the opportunity to UPDATE or CORRECT your personal information.
- Using information SECURITY safeguards.
- Limiting the SHARING of your information.
- Committing to COMPLYING with applicable privacy requirements.
- Providing you with means to CONTACT US about privacy-related issues.

Our Internet site allows you to enter contests, receive special discounts, fill out surveys, and receive newsletters, e-mails or other promotional information from us. We use the information that we collect about you to fulfill your product and service purchases and to create a more personalized online experience. This is just a brief overview, so please read on for more details about our Privacy Policy. This Policy may change from time to time, so please check back periodically.

What Our Policy Covers

This policy covers how DriveWire Inc (DriveWire.com) handles your personal information that we collect, including information related to the use of this site and the products and services offered. Personal information is the information you provide as it is related to your name, address, email, and phone number and or any other information you provide DriveWire.com that may not be publicly available.

This Privacy Policy will explain the following regarding use of our site:

1. What information does DriveWire.com collect from you?
2. Where do we collect information from you and how do we use it?
3. With whom do we share your information?
4. Ownership Of information.
5. How can you update, correct or delete your Personally Identifiable Information?
6. What are your choices regarding collection, use and distribution of your information?
7. What security precautions are in place to protect against the loss, misuse or alteration of your information?
8. Use of "Cookies."
9. Minors using this site.
10. You should carefully review privacy policies of any third party sites accessible from DriveWire.com.
11. Contacting DriveWire.com about privacy questions or concerns.
12. Acceptance of these terms.
13. Privacy Policy changes.

1. What information does DriveWire.com collect from you?

In order to better provide you with numerous products and services, DriveWire.com collects two types of information about its visitors: Personally Identifiable Information and Non-Personally Identifiable Information. Our primary goal in collecting information from you is to provide you with a smooth, efficient, and customized experience while using our site.

Personally Identifiable Information This refers to information that lets us know the specifics of who you are. Personal information is requested when you order a product or service, register for a Gift List, enter contests or sweepstakes, fill out surveys, and send us feedback. This information might include your name, billing address, shipping address, telephone number, e-mail address, credit card or other payment information, and product details. With this information, DriveWire.com can fill your orders and better provide you with personalized services.

Non-Personally Identifiable Information This refers to information that does not by itself identify a specific individual. We gather certain information about you based upon where you shop on our site in several ways. This information is compiled and analyzed on both a personal and an aggregated basis. This information may include the Web site's Uniform Resource Locator ("URL") that you just came from, which URL you next go to, what browser you are using, and your Internet Protocol ("IP") address. A URL is the global address of documents and other resources on the World Wide Web. An IP address is an identifier for a computer or device on a Transmission Control Protocol/Internet Protocol ("TCP/IP") network, such as the World Wide Web. Networks like the web use the TCP/IP protocol to route information based on the IP address of the destination. In other words, an IP address is a number that is automatically assigned to your computer whenever you are surfing the web, allowing web servers to locate and identify your computer. Computers require IP addresses in order for users to communicate on the Internet, browse and shop.

2. Where do we collect information from you and how do we use it?

Our primary goal in collecting personal information is to provide DriveWire.com visitors with a superior customized online experience. We use the customer contact information to fill orders, contact purchasers to inform them of their order status, to send promotional information, to enhance the operation of our site and administer our systems.

Limited demographic data is also collected at our site from our third party advertising server, who provides us with the zip code and area code associated with a visitor's server, along with pages viewed on our site. We review the actions of the DriveWire.com visitors on an aggregate basis to determine customers' preferences. DriveWire.com does research on our visitors' demographics, interests, and pages viewed based on the information provided to us during ordering, a promotion, from our server log files, from contests, drawings or surveys. We will use this data to tailor the visitor's experience at our site, to improve our marketing and promotional efforts, to statistically analyze site use, to improve our product offerings, and to customize our Site's content, layout, and services. We receive summary, but not individual, reports from our third party ad server, which tells us how many ads were presented and clicked upon.

We gather information in the following ways:

Online Surveys and Polling
In order to improve our services to you, we ask some of our customers to voluntarily complete surveys, which may be collected by an independent third party. Individual survey answers are confidential, although Non-Personally Identifiable Information is collected and disclosed to third parties. If you do not wish to participate in a survey, simply decline to participate when asked.

Contests and Sweepstakes
When you enter a contest or other promotion, we may ask you for contact information such as your name, address and e-mail address in order to administer the contest, to send you promotional e-mails, notify winners and make the winners' list publicly available pursuant to certain states' laws. Your consent to such promotional use and disclosure of this information is a condition of your participation. As a condition of receiving any prize, you will be required to submit an Affidavit of Eligibility, for us to ensure that you are eligible to receive the prize according to the Contest Rules.

Cookies
We use cookies in the operation of our site; to find out what cookies are and how we use them see the section 8, “Use of Cookies”.

Contact Information and Third Party Data
If you contact DriveWire.com or our customer service representatives by telephone, e-mail or letter, we may keep a record of your correspondence or comments. If you report a problem with our site, we may collect such information in a file specific to you. If you contact us through our feedback area or by calling one of our customer service representatives, we may ask for your name and e-mail address in order to send you a reply. If other users or third parties send us correspondence about your activities or purchases on our site, we may keep the information in a file specific to you. We use a third party to help us provide customer service. In order to help you most effectively, we provide them with your order information.

3. With whom do we share your information?

The information collected by DriveWire.com is used only for the limited purposes of processing orders, keeping you informed about your order status, for statistical purposes, for improving our site and its performance, and to notify you of products or special offers that may be of interest to you. We will disclose your Personally Identifiable Information to third parties to charge your credit card, fill your order, deliver your order, provide customer service and deliver promotional e-mails to you from DriveWire.com. For example, we must release your credit card information to the card-issuing bank to confirm payment; and release your address information to the delivery service to deliver products that you ordered.

We do not sell, trade, or rent your personal information to others. We may provide Non-Personally Identifiable Information about our customers' sales, traffic patterns, and related site information to third party advertisers, but these statistics do not include any Personally Identifiable Information. We may release account information when we believe that such release is reasonably necessary to enforce or apply our Terms and Conditions or to protect the rights, property, and safety of DriveWire.com, our users, or others.

Except as otherwise stated in this Policy, at present DriveWire.com does not disclose its customers' Personally Identifiable Information to other merchants. In the future, with your permission, we may provide some customer information to companies with products or services that may be of interest to you. This would be for marketing purposes only and no credit card information would be given. Occasionally DriveWire.com may be required by law enforcement or judicial authorities to provide Personally Identifiable Information to the appropriate governmental authorities. We will disclose Personally Identifiable Information upon receipt of a court order, subpoena, or to cooperate with a law enforcement investigation. DriveWire.com fully cooperates with law enforcement agencies in identifying those who use our services for illegal activities. We reserve the right to report to law enforcement agencies any activities that we in good faith believe to be unlawful.

You will be notified when any third party that is not our agent/service provider collects your personal information, so you can make an informed choice as to whether or not to share your information with that party.

We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or comply with a judicial proceeding, court order, or legal process served on our Web site.

4. Ownership Of Information.

Once you have submitted information and it is received in the DriveWire.com database, all submitted information, including your name, e-mail address, home address, phone number, financial and credit information becomes the property of DriveWire INC. This information may be passed as needed on to our dealer and fulfillment partners, finance partners and affiliates for the execution of the order, service or request. Any information received by our partners is subject to their respective privacy policy on customer information. Our partners use this information to process your order, to approve your credit and to provide valuable services. If you choose to opt out on our website we will not and cannot provide your information to partners, thus being unable to complete your request. If you do not opt out on our website at the initial time of service request, any subsequent requests to opt out of future partner communications must be made directly to the Partner.

5. How can you update or correct your Personally Identifiable Information?

We believe you should have the ability to access and edit the personal information that you have provided to us. During the online ordering process you can review, change, or delete the information that you have submitted. You may change any of your personal information in your account online at any time. We encourage you to promptly update your information if it changes.

If your personally identifiable information changes, or if you no longer desire our service, you may correct or update by making the change on our account information page or by contacting us by telephone at 800.895.8910 or postal mail at the contact information listed below.

6. What are your choices regarding collection, use, and distribution of your information?

We may from time to time send you e-mail or other communications regarding current promotions, specials and new additions to the DriveWire.com site. You may "opt-out," or unsubscribe from our newsletters by following the unsubscribe instructions in any e-mail you receive from us. After doing so, DriveWire.com users will not receive future communications or mailings unless they open a new account or enter a contest.

7. What security precautions are in place to protect against the loss, misuse, or alteration of your information?

At DriveWire.com you can be assured that your personal and account information is secure, consistent with current industry standards. The importance of security for all Personally Identifiable Information associated with our customers is of utmost concern to us. Our secure servers protect the information using advanced firewall technology.

In order to most efficiently serve you, established third party banking, processing agents and distribution institutions handle credit card transactions and order fulfillment. They receive the information needed to verify and authorize your credit card or other payment information and to process and ship your order.

When you access your account information, the information is kept on a secure server. All of the customer data we collect is protected against unauthorized access by physical security means.

8. Use of "cookies"

When you use our site we will store cookies on your computer in order to facilitate and customize your use of our site. A cookie is a small data text file, which a Web site stores on your computer's hard drive (if your Web browser permits) that can later be retrieved to identify you to DriveWire.com. Our cookies store randomly assigned user identification numbers, the country where you are located, and your first name to welcome you back to our site. The cookies make your use of the site easier, allow you to retrieve an earlier shopping cart, make the site run more smoothly and help us to maintain a secure site. You will be unable to shop on our site without your browser set to accept cookies.

Some of our business partners (e.g., advertisers) use cookies on our site.  We have no access to or control over these cookies.  This privacy statement covers the use of cookies by DriveWire.com, DriveWire Inc. only and does not cover the use of cookies by any advertisers. We do not link the information we store in cookies to any personally identifiable information you submit while on our site.

9. Minors using this site.

This site is intended for the use of adults 18 and over. The forms on this site are capable of collecting online contact information from Minors who furnish it without parental consent or notification. Upon discovery that minors may have supplied any such information, such information shall be disregarded and quickly deleted.

10. You should carefully review privacy policies of any third party sites accessible from DriveWire.com

Other sites accessible through our web site have their own privacy policies and data collection, use and disclosure practices. Please consult each site's privacy policy. DriveWire.com is not responsible for the policies or practices of third parties. Please be aware that this site may contain links to other sites on the Internet that are owned and operated by third parties. This Privacy Policy does not cover the information practices of those web sites linked to DriveWire.com. These other sites may send their own cookies to users, collect data, or solicit personal information. Additionally, other companies, which place advertising on our site, may collect information about you when you view or click on their advertising through the use of cookies. We cannot control this collection of information. You should contact these advertisers directly if you have any questions about their use of the information that they collect.

11. Contacting DriveWire.com about privacy questions or concerns

If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact DriveWire.com by sending a letter to or emailing us:

DriveWire.com
Attn: Privacy Compliance Officer

26439 Rancho Parkway
Suite 125
Lake Forest Ca 92630
Toll Free: 800-895-8910

12. Acceptance of these terms.

By using the DriveWire.com site and providing us with your information, you agree to the DriveWire.com Privacy Policy. If you do not agree to this policy, please refrain from the use of our site.

13. Privacy Policy Changes

This Privacy Policy was last changed on March 1, 2008. If we decide to change our privacy policy, we will post those changes to this privacy statement, the homepage, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our homepage.